Candy Free | Weekly Traffic Summary

Response rates were mostly 5% to 20%, with no shift exceeding 20%. Two of the 22 shifts reported no new subscribers.

No content requests were logged across the 22 shifts.

• Hardsells were the most consistent seller, appearing across 11 of 22 shifts and including the strongest single shift of the week.
• Inner Circle content and codes appeared across 6 shifts and led the two highest-performing shifts.
• Solo content sold across 4 shifts.
• TNTC sold across 3 shifts, including one of the strongest overnight shifts.

• The 12:00 and 04:00 SAST periods produced the busiest shifts, although results varied across those windows.
• The 20:00 SAST slot was consistently quieter across the week.
• Stronger results generally coincided with fresh subscriber traffic.
• Some active conversations did not progress to a purchase, and 2 shifts produced no sales despite activity.

• Prioritize the repeat-winning hardsell and Inner Circle pathways.
• Test simpler, more direct first offers for new subscribers before expanding into additional options.
• Concentrate conversion efforts around the higher-opportunity 12:00 and 04:00 SAST periods.
• Test a focused offer approach during the quieter 20:00 SAST slot and compare response.
• Continue tracking content requests to identify emerging demand.